In today’s technology, more and more business owners are getting closer contact with the world. With the wide use of the internet especially with the gadgets that are coming in most days; advertising is easier done. The production of phones every now and then which comes with applications to make everything entertaining and connected, it is becoming more apparent that mobile advertising is much favorable for business owners. It reaches targeted audiences especially those that are really looking for something or someone that can provide them with service. What better way to see all that but using mobile?
The one advantage that is much useful for a profit generating method has to use mobile sites that are responsive to designs. Marketers can use different platforms by reaching out to different sources with just one version of an advertisement. With that in hand, it basically adjusts to each devices display, specs, operation in engaging its capability to run the advert. The maintenance is low because operators would only need to use one single version of an ad which means there is no need to develop newer adverts when it is already made. No cost to buy or make a new one – you just need your only one advertisement.
Mobile advertising then can hit two significant milestones by the time 2016 comes rolling in. according to reported figures, it will surpass $100 billion in spending and the accounting will be far more than 50% of digital ad expenditure. Around 2013, mobile ad spending was only $19.20 but all through 2015 it climbed all the way to $68.69. Reports are showing that 2016 until the year of 2019 will soar through $195.55 and that is in billions. Moreover, $101.37 billion spent on ads served on mobile phones and tablets will represent 430% increase in the future since 2013. The years in between 2016 and 20149 will double up the spending which results to $195.55. The reason for such an increase is the mobile users themselves, preferably the consumers that are using their phones to buy, inquire or even analyze some adverts. Everything that there is to it is right on the hands of individuals which will not go away for a longer time these days. Take note, there is a growing phone epidemic as more and more people are buying their own phones and once it is connected with the internet; mobile advertising will continue to do its own job.
photo source www.12ahead.com