SEO or the Search Engine Optimization basically means optimizing your site for the search engine so that people would like it and find it interesting and put your site on the top of their results.
We should remember that millions of people all over the world have researched different things every day and if you manage to get your site on the top of search engines such as Google, then you can expect to get more and more visitors each day.
A well-planned SEO strategy is the most effective way to making your website profitable and visible to search engines. You only need to two things for better SEO strategy, one, have the words that you want to rank for on your siteand; two, you want to have other quality sites linking to your site. You need to get your website linked to many good quality sites as possible.
The words that are to be ranked for on your site are called Keyword. The keyword should be relevant to what your site is all about. If your site is all about gardening, then your keyword should also be gardening. All you need to do is to make sure that your keyword is placed everywhere on your site. It should be found on your domain name, your title, your descriptions, and most of all in your content.
Essentially, popularity is the key to the top of the search engine. That’s when the second factor for better SEO strategy comes in, and that’s to have good quality sites linked on to your own site. These links that are being linked from other site to your website is called backlinks. And these backlinks are important because the more links you get, the more money you make. But also remember that quality is better than quantity, so no matter how many links you get, if these links are in bad quality shape, you’ll be having a hard time to get on top of the search engines. In order for you to determine a high quality backlink, you need to make sure that these links have been a while for now, established and are also having a lot of links on its site.
So again, remember these two things; one, your keyword should be relevant to what your site is all about and it should be found anywhere on your website, domain name, title, description, and content. And two, choose good quality backlinks. Because in the world of internet and search engines, it is a matter of quality than quantity. And these high quality should not be only found on your backlinks and keyword but is should also be found on the content itself.